Nothing but the truth. Even if against me.

Nothing but the truth. Even if against me.

Friday, May 2, 2025

Boycotts Work. They Did in Apartheid South Africa. They're Working with Coca-Cola

Ditch that Coca-Cola bottle. It's just a fizz-blown sugar solution with added chemical colorants. It's very bad for your health. Along with other "fast processed food" made in America, it is the major reason why more and more people are obese with diabetes and heart disease. Don't be a fool anymore.

And it is made by one of those giant American corporations that dominate the world and enslave people around the world to the notion that American fast food is "cool". 

Don't be stupid. Ditch that Coca-Cola bottle. When you buy a coca-cola bottle, you are contributing to horrific places on earth like Israel because some of your money goes to arming apartheid Israel and kill and starve more innocent Palestinian civilians. US is Israel and Israel is the US. There is no distinction. And companies like Coca-Cola are the bedrock of that incestuous relationship.

Across the globe, "Detrumpify your life" has become the standard slogan. Check the back of any item you pick on the store shelf: If there is any hint that it is made in the USA, return it to the shelf and look for an alternative. Stop feeding your children American garbage processed food like chips, soft drinks, cookies.... Stop going to McDonald's and all the rest of them poison food factories.

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Coca-Cola suffers an alarming loss from major boycott
Patricia Battle
Thu, May 1, 2025

Coca-Cola (KO) , which owns popular drink brands such as Diet Coke, Fanta, Sprite, and Dasani, has had a rough start to 2025. The company recently noticed an unexpected shift in customer behavior, and its CEO is flagging the source of the problem.

In Coca-Cola’s first-quarter earnings report for 2025, the company revealed that its concrete sales in the U.S. declined by 4% year-over-year during the quarter, despite increasing revenue in the region.

The company’s unit case volume across the nation declined by 3%, which it claims is due to decreases in “trademark Coca-Cola and water, sports, coffee, and tea.”

In addition to a decline in U.S. sales, Coca-Cola saw its net revenue shrink by 2% year-over-year, generating only $11.1 billion during the quarter.

Coca-Cola expressed dissatisfaction with its recent sales performance.Image source: Jeff Greenberg/Getty Images

Coca-Cola CEO calls out a major issue

During an earnings call on April 30, Coca-Cola CEO James Quincey said that the company is “not satisfied” with its recent volume performance in the U.S. and that it is starting to lose a vital group of customers.

“In North America, we grew revenue and profit and won value share, but we were not satisfied with our volume performance,” said Quincey. “In addition to challenges with severe weather and calendar shift, volume was impacted by weakening consumer sentiment as the quarter progressed, particularly among Hispanic consumers.”

Coca-Cola’s loss of Hispanic customers comes after a video went viral on social media platform TikTok in February, alleging the drink company laid off "thousands of Latin American workers" and reported them to Immigration and Customs Enforcement. In response to this video, some consumers said that they would be boycotting the company.

Quincey seemingly addressed the video during the earnings call, claiming that it contained “false” information that impacted sales during the first quarter.

“I think as it relates very specifically, firstly to the false video, I think that’s largely in the rearview mirror in terms of its virality and affecting the business,” said Quincey. “It wasn’t the first piece of misinformation, disinformation, or anything else nefarious about the Coca-Cola brand, and I’m sure it won’t be the last. But we are very focused on recovering from it.”

To add fuel to the fire, the “Latino Freeze Movement,” which was developed in response to President Donald Trump's crackdown on immigration and rollback of diversity, equity, and inclusion initiatives, is encouraging Latinos to not buy from companies that are allegedly connected to the Trump administration or have recently scaled back their DEI programs.

Quincey said that the company will take several actions to win back Hispanic customers going forward.

“We’re focusing in on winning back some of the Hispanic consumers, both from a consumer and a channel point of view, and reinforcing some of our affordability options,” said Quincey.

Coca-Cola notices a change in customer spending habits

The CEO also acknowledged that consumers across the country are tightening their spending amid recent concerns about the economy and the growing tensions between the U.S. and Mexico due to Trump’s tariffs.

Tariffs are taxes companies pay to import goods from overseas, and the extra cost is often passed down to consumers through price hikes.

“I think there was a little bit of pullback in purchasing and in traffic, not just on the U.S. side of the border,” said Quincey. “Remember that there’s a significant portion of the industrial footprint in Northern Mexico, which provides exports. I mean, the highly integrated nature of the supply chain between Northern Mexico and the U.S., I think some of the geopolitical tension was just causing people to be a little more cautious with their spend, a little less going out, a little more keeping the money in the pocket.”

Consumers are indeed growing anxious about the economy. Consumer confidence recently dipped by 7.9 points in April, which is the lowest level since May 2020 and a steeper decline than economists had previously predicted, according to recent data from The Conference Board.

The Expectations Index, which measures consumers' short-term outlook for income, business, and labor market conditions, declined by 12.5 points to 54.4 in April, the lowest level since October 2011. This number is also below the threshold of 80, which usually signals that a recession is down the road.

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